Today we will talk about black PR.️We think it's worth starting with the fact that black PR is unscrupulous! Naturally, this is competition, but we strongly do not recommend using the method of black PR in the promotion. But how to resist such attacks?
What is black PR? - These are certain actions that are aimed at worsening the image of the competitor. A competitor can be anyone - a brand, politician, or just a private person. With black PR, only false and negative information is used, and they spread it - in order to compromise the image of the goal of black PR.
The most important thing with black PR is to strike 🏼 the reputation of the opponent / competitor. Everybody knows that it is the reputation that is most difficult to restore!
Everyone has heard the expression that "black PR is also PR." The meaning of this phrase is that people in society will anyway hear about your Brand, and a public resonance effect will be created. If it worked out - perfect! Your potential customers have heard of you! Also your recognition is growing. But do not get carried away in this way! Recognition under the influence of black PR can be negative. And then, your brand will be associated with something negative, and not selling.
Everyone remembers the famous history of Samsung company's phones exploded right in the hands of users. Nobody understand what it was - black PR or the real problems with the company, anyway, the economic indicators of the brand fell to the bottoms.
From black PR there is always salvation - and this is rehearsal management. But this is a completely different topic! Want details about rehearsal management? 100 likes and let’s go! #smmlondon #smm #smmtips #socialmediamarketingtips #londonsmm #marketing #pr #socialmedia #instagramshop #londoncity #londontown #londonlife - 2 minutes ago